Event: Speak to the human
Creating learning and communication experiences that connect
8th June 2022 Møller Institute, Cambridge
What engages, motivates and empowers people to do the things that make them and their organisations more successful? How can we tap into essential human traits like empathy, curiosity, humour and surprise to make communication more effective, and learning experiences more impactful?
In this event, we’ll be exploring these big questions. They’re at the heart of shaping positive actions that help people and organisations thrive.
We're excited to be hosting an innovative programme in which you’ll hear brilliant ideas from our speakers, and have the chance to learn and share as part of a vibrant group of peers.
It’s a day full of thought-provoking and practical content to inspire leaders and managers who need to engage employees, communicate with internal audiences, or manage change in their organisation.
Book your placeThemes
Join our invited audience as we cover:
- How to connect with people through emotion, empathy, and by understanding what influences behaviours at work.
- How storytelling can be used for captivating communication.
- How person-centred design can reveal insights that underpin behavioural choices, and how to use those insights to influence positive change.
- Real examples to place ideas into context – from organisations including Netflix, Co-op and Wellcome.
Speakers
Anthony Tasgal
Anthony Tasgal
Tas is a trainer, author, speaker, brand/comms strategist and lecturer. He is a Course Director for the Chartered Institute of Marketing, the Market Research Society, the Institute of Internal Communication and the Civil Service College, and principal advisor for CIO Connect in Hong Kong.
He is a global speaker and regularly contributes on marketing and communications subjects to the James Max show on TalkRADIO. Specialist topics include storytelling, behavioural economics and insightment, and as a lapsed Classicist he also indulges in etymology and Homer (not the yellow one). He also runs The Guardian masterclass on “Harnessing the power of storytelling”.
He is the author of the award-winning The Storytelling Book, (which has sold over 30,000 copies globally) The Inspiratorium , InCitations and in April 2022, The Storytelling Workbook. Tas can be found at @taswellhill and linkedin.com/in/tastasgal.
Becky Rowe
Becky Rowe
Revealing Reality
Owner & Head of Research
Becky is a specialist in behavioural insight and behaviour change, and a leading practitioner of design, comms and marketing research. With a background in psychology, Becky leads work at Revealing Reality to deliver a more sophisticated brand of behavioural research. Her commitment to context-based research and pioneering thinking has helped her and her team to set new standards in terms of the rigour, reach and impact of qualitative research.
With nearly 15 years of industry experience, Becky has worked for a huge range of big brands, marketing and advertising agencies, central and local government, plus a wide variety of charities. She works as a consultant on design research for the Design Council, Design Thinkers Academy and Ministry of Justice, among others.
Lori Greene
Lori Greene
Netflix
Global Education Manager, Grow Creative EMEA, APAC, & LATAM
Lori is an educator, digital marketer, strategist, content creator, and a frequent speaker on digital subjects. She runs external workforce training as the Global Manager Education at Netflix, has been teaching at New York University’s (NYU) School of Professional Studies for over a decade, is an adjunct at Fordham University’s Gabelli School of Business master’s programme, and is the founder and member of the board at Temple University’s Fox Business School where she helped to launch one of the school's most successful programmes. She created the first Netflix New Entrant elearning programme for production, has developed educational initiatives for most sectors of the Netflix Studio, and is currently laying out the strategy for several more digital education projects. In addition, Lori has trained major corporations in the financial, advertising, and media sectors among others.
Fraser Simpson
Fraser Simpson
Wellcome
Associate General Counsel, Head of Ethics, Governance & Compliance
Fraser is Associate General Counsel for the Wellcome Trust, growing a new Ethics, Governance and Compliance team. Wellcome is a charitable foundation that exists to improve global public health, funding this work from its significant endowment, currently worth £29bn. Fraser started out as a corporate lawyer at Linklaters before specialising as a charities lawyer. He moved in-house, first within a major NGO, and then a sustainable agriculture initiative. His work has taken him across the world, including time spent living and working in Tanzania. He is passionate about ensuring that purpose-driven organisations not only do the right things, but that they do them in the right way.
Tracey Darley
Tracey Darley
Co-op
Change Management Practice Lead
Tracey currently leads the Change Management Practice for Co-op. She is an accomplished organisational transformation leader, with the ability to foster and embed change in complex multi-cultural contexts.
Having implemented strategic change initiatives across almost 100 countries, Tracey has a truly global perspective and experience on learning and organisational transformation in a hybrid world.
Mike Taylor
Mike Taylor
Co-op
Lead Design and Systems Manager
Mike leads the Learning Design and Systems team at the Coop, with the responsibility for all things related to creating meaningful and impactful leadership and learning experiences. He has a long and varied career within L&D and People functions and is also an accomplished coach.
He is currently working on the implementation of the Coop's 'digital first' learning strategy.
Programme
Click here for session descriptions...
9:00 – 9:30 - Registration and coffee/tea
9:30 - 12:45 - Morning sessions
- Welcome and key themes
- Keynote: Storytelling in organisations – Anthony Tasgal, strategist, trainer, award-winning author
- Interactive activity
- Coffee and networking
- Peer insight: Fraser Simpson, Wellcome
12:45 – 1:45 - Lunch
1:45 - 5:00 - Afternoon sessions
- Keynote: Person-centred design – Becky Rowe, Revealing Reality
- Peer insight: Mike Taylor & Tracey Darley, Co-op
- Tea and networking
- Peer insight: Lori Greene, Netflix
- Interactive activity
We’ll be injecting some extra fun and inspiration by exploring how music and visual illustration can help us think differently about communicating in memorable ways.
Don't miss your chance to join us - spaces are limited, so please book early to avoid disappointment.
Book your place
Who is the event for?
- Leaders and practitioners working in L&D, internal comms, HR, and any other business areas where there is a need to engage employees.
- This will be relevant across sectors and for different types of organisations.
Drop us a note with any questions!... hello@acteoncommunication.com